Business Writing Skills
Lose your reader's attention in the first lines of an email, and you've lost the argument too.
About the course
This 1-day Staff Training workshop teaches the Six C's of business letter writing, correct letter formatting, and how to pitch tone to different personality types, alongside plain English and email-specific pitfalls. The result: correspondence that gets read, understood, and acted on — even when written in a second or third language.
What it covers
The Six C's of Business Letter Writing
Compiling correspondence that conveys your message to the recipient in a professional manner. The theory with practical exercises
Letter Formats
Universally accepted methods of formatting
Keeping to the Point
Detailed exercises covering the compilation of letter writing
For Longer Letters
Practical methods to ensure the information in your document is navigable
Getting the Right Tone
Your correspondence must be pitched correctly
Personality Types
Understanding the differing requirements of your readership
Writing in Plain English
How to write in a correct, clear and accessible manner
Common Errors
What these are and how to avoid them
Avoid a Confusing Close
How to wrap up your correspondence in a clear, concise manner
E-mail Specifics
Practical, relevant issues around emailing
“One can practically apply the theory - it made sense. ~ Phumeza”
How we run it
"Your success in life isn't based on your ability to simply change. It is based on your ability to change faster than your competition, customers and business." ~ Mark Sanborn
In today's world if you do not grab your audience's attention within the first few moments, you have absolutely no chance of getting it at all!
And with most business communication taking place on electronic media, business writing is evolving quite rapidly.
Add to this the fact that most South Africans are doing business in their second or third language and you simply cannot afford not to pay attention to the written communication leaving your organisation!
From using the correct tone to how to structure your writing for maximum action, we will keep you busy and challenged for a full day of business writing etiquette!
Unit standard alignment
| Unit standard | NQF | Credits | Title |
|---|---|---|---|
| 119463 | 2 | 5 | Access and use information from texts |
| 119456 | 2 | 5 | Write/present for a defined context |
| 119636 | 1 | 6 | Write/Sign for a variety of different purposes (historical) |
| 119457 | 3 | 5 | Interpret and use information from texts |
| 119469 | 4 | 5 | Read/view, analyse and respond to a variety of texts |
| 119640 | 1 | 6 | Read/view and respond to a range of text types (historical) |
| 12153 | 4 | 5 | Use the writing process to compose texts required in the business environment |
| 119459 | 4 | 5 | Write/present/sign for a wide range of contexts |
| 119465 | 3 | 5 | Write/present/sign texts for a range of communicative contexts |
A credit-bearing SETA version is available on request.
Run it for your team
We can adapt Business Writing Skills to your industry and your people’s real situations, and run it at your premises, at our venue or as a virtual workshop. We agree the outline with you before you order, and the rate per delegate drops as the group grows.
