Skip to the content
  1. Courses
  2. Communication Skills

Sales Negotiations

A sale doesn't start at the pitch and end at the signature — the real process runs from first contact through to delivery.

About the course

This 1-day Staff Training workshop, ideal for sales professionals managing the full client journey in a competitive South African market, looks at the entire client journey, teaches delegates to recognise negotiation tactics used against them, and emphasises working from real statistics to set relevant, realistic sales goals. The result: salespeople with a holistic view of the client experience, not just a closing technique.

What it covers

Great Salespeople

Know Your Strategy

Understanding Communication

Change is the Only Constant

Know Yourself and Others

Recognise Tactics

Know Your Industry and Competition

Know Your Sales Process

Delivering the Product

Relationship Building

How we run it

This Sales Negotiations Training workshop is slightly different to other Sales workshops as it looks at the entire process of the sale from when the client first contacts the company up until the delivery of goods.

The delegate walks away with a good understanding of how important a holistic view of the client experience is, as well as a good understanding of how and where to address the issues that make it difficult for the client to purchase.

This will include systems and procedures as well as the personal approach and method of sales from the delegates themselves. We also place emphasis on understanding the statistics and working with them to ensure that you are moving forward with relevant and realistic goals.

"The successful person has the habit of doing the things failures don't like to do. They don't like doing them either necessarily. But their disliking is subordinated to the strength of their purpose." ~ E. M. Gray

Course outline (PDF) Why do this training?

Run it for your team

We can adapt Sales Negotiations to your industry and your people’s real situations, and run it at your premises, at our venue or as a virtual workshop. We agree the outline with you before you order, and the rate per delegate drops as the group grows.